Apr
11
Good Bye Gary
Filed Under Gary Halbert
I got an email this morning from John Carlton’s subscribers list titled, “Its John Carlton about Gary Halbert.” The first sentence, “We’ve lost one of the great men in advertising today.” You can read more on John’ blog.
While I’ve never known Gary personally, through his legendary copy, I’ve always thought of him as a marketing mentor. And while I’ve only had one opportunity to learn from him in person, I can honestly say no one has influenced my passion for marketing more. His legend and his masterpiece copy will live on.
Copywriting Gary Halbert John Carlton